The Seven Heavenly Virtues
Artist Name: Buff Monster
Location: 581 Monmouth St, Jersey City, NJ 07302
If you have passed by NJ Route 139, then you more than likely may seen Buff Monster’s “The Seven Heavenly Virtues” mural on the side of 581 Monmouth St. in Jersey City. The mural, according to Buff Monster’s official website, “took 18 gallons of house paint just to prime it pink, and about 200 cans of spray paint to complete.” The mural was painted on the side of a building owned by the Mana Contemporary, known as the Mana Ice House. This location has featured many different murals painted by many well known artists such as Shepard Fairey. Buff Monster states, “I’m happy to be on the same building that Shepard Fairey, COST and Nychos painted recently. You can see the mural from the highway near the Holland Tunnel.”
This is not the only mural painted by Buff Monster with the similar ice cream character images. Buff Monster painted the opposite version of the “Seven Heavenly Virtues”, the “Seven Deadly Virtues,” in Montreal last year. A few months later he painted the “Seven Heavenly Virtues” in Jersey City, the largest mural he has ever completed. The title, which represents charity, chastity, diligence, humility, kindness, patience, and temperance, was co-written by Greek philosophers Aristotle and Plato, and later St. Paul of Tarsus.
Although Buff Monster lives in New York, his work can be seen all around the world. This includes one painting which is permanently in the Bristol City Museum in the United Kingdom. His work has been featured on Banksy’s “Exit Through the Gift Shop,” an Oscar-nominated documentary directed by Banksy himself. Aside from paintings and murals, he works on many other items such as “vinyl and resin toys, prints, shirts, stickers and [trading cards/stickers] called The Melty Misfits,” according to his website.
Regarding the similar illustrations of the figures on his paintings/murals, Buff Monster stated on the Hooked Blog, “I’ve been painting ice cream and ice cream characters for a long time, but the work is never about ice cream, of course. It’s a metaphor for life; our time here is limited and we’re constantly melting.”